for Grindex

Update: 09.10.2022

Last week: 39 week 2022 (26.09.2022 - 02.10.2022)

Last full month: Sep 2022

BRAND PORTFOLIO PERFORMANCE

One-pager

Time period	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC
WoW	1 946	-22.4%	51.6%	-5.2	919 917	-24.6%	81.5%	-3.1	-14.6%
MoM	8 277	8.4%	51.2%	1.5	3 878 197	9.2%	80.8%	1	5.1%
YTD	85 737	-7.8%	53.9%	-4.2	40 420 822	16.0%	82.0%	0.9	-0.7%
MAT	110 368	-12.5%	52.4%	-6	51 186 361	11.9%	81.0%	0	-2.5%
KAPSIKAM
WoW	21 989	-3.1%	2.7%	0.1	8 537 300	-2.8%	2.8%	0.2	-6.0%
MoM	87 101	32.6%	2.6%	0.4	33 779 798	30.2%	2.6%	0.4	12.1%
YTD	762 603	-0.6%	2.6%	0	315 855 289	-0.7%	2.7%	-0.2	-1.6%
MAT	1 060 892	-3.7%	2.7%	0	436 682 450	-3.8%	2.9%	-0.3	-3.7%
MILDRONATE
WoW	82 138	-3.0%	16.2%	0.3	53 746 142	-5.1%	15.9%	0.2	-4.9%
MoM	338 078	14.8%	16.0%	-1.2	223 539 239	15.1%	16.0%	-1.4	23.6%
YTD	3 566 007	2.8%	13.6%	-0.4	2 140 093 552	50.5%	14.1%	2.3	6.0%
MAT	4 892 014	6.4%	13.6%	0.4	2 651 170 452	39.9%	13.3%	2	3.4%
SULFARGIN
WoW	2 558	2.5%	0.6%	0	1 441 590	1.4%	1.0%	0	0.3%
MoM	10 511	-4.3%	0.7%	-0.1	5 965 321	-1.6%	1.1%	-0.1	4.6%
YTD	116 597	-3.4%	0.8%	0	59 925 520	2.8%	1.2%	0	-7.9%
MAT	160 046	-2.7%	0.9%	0	81 387 978	3.9%	1.2%	0.1	-8.0%
VIPROSAL
WoW	19 122	-13.0%	2.3%	-0.2	7 270 214	-12.2%	2.3%	-0.1	-6.1%
MoM	82 804	27.2%	2.3%	0.3	31 521 991	25.4%	2.3%	0.2	12.5%
YTD	910 425	10.8%	2.9%	0.3	370 124 540	20.1%	3.1%	0.3	-1.5%
MAT	1 332 183	12.7%	3.2%	0.5	533 129 276	19.5%	3.3%	0.4	-3.4%

YTD

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	85 737	-7.8%	53.9%	-4.2	40 420 822	16.0%	82.0%	0.9	-0.7%
KAPSIKAM	762 603	-0.6%	2.6%	0	315 855 289	-0.7%	2.7%	-0.2	-1.6%
MILDRONATE	3 566 007	2.8%	13.6%	-0.4	2 140 093 552	50.5%	14.1%	2.3	6.0%
SULFARGIN	116 597	-3.4%	0.8%	0	59 925 520	2.8%	1.2%	0	-7.9%
VIPROSAL	910 425	10.8%	2.9%	0.3	370 124 540	20.1%	3.1%	0.3	-1.5%

MAT

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	110 368	-12.5%	52.4%	-6	51 186 361	11.9%	81.0%	0	-2.5%
KAPSIKAM	1 060 892	-3.7%	2.7%	0	436 682 450	-3.8%	2.9%	-0.3	-3.7%
MILDRONATE	4 892 014	6.4%	13.6%	0.4	2 651 170 452	39.9%	13.3%	2	3.4%
SULFARGIN	160 046	-2.7%	0.9%	0	81 387 978	3.9%	1.2%	0.1	-8.0%
VIPROSAL	1 332 183	12.7%	3.2%	0.5	533 129 276	19.5%	3.3%	0.4	-3.4%

WoW

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	1 946	-22.4%	51.6%	-5.2	919 917	-24.6%	81.5%	-3.1	-14.6%
KAPSIKAM	21 989	-3.1%	2.7%	0.1	8 537 300	-2.8%	2.8%	0.2	-6.0%
MILDRONATE	82 138	-3.0%	16.2%	0.3	53 746 142	-5.1%	15.9%	0.2	-4.9%
SULFARGIN	2 558	2.5%	0.6%	0	1 441 590	1.4%	1.0%	0	0.3%
VIPROSAL	19 122	-13.0%	2.3%	-0.2	7 270 214	-12.2%	2.3%	-0.1	-6.1%

MoM

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	8 277	8.4%	51.2%	1.5	3 878 197	9.2%	80.8%	1	5.1%
KAPSIKAM	87 101	32.6%	2.6%	0.4	33 779 798	30.2%	2.6%	0.4	12.1%
MILDRONATE	338 078	14.8%	16.0%	-1.2	223 539 239	15.1%	16.0%	-1.4	23.6%
SULFARGIN	10 511	-4.3%	0.7%	-0.1	5 965 321	-1.6%	1.1%	-0.1	4.6%
VIPROSAL	82 804	27.2%	2.3%	0.3	31 521 991	25.4%	2.3%	0.2	12.5%

REFERENCE (RUS)

ОБОЗНАЧЕНИЯ

WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели

MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца

YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года

MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года

MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%

Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%

Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)

Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%

Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов

Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда

REFERENCE (ENG)

ABBREVIATIONS

WoW - Week Over Week - indicators for comparing the results of the current and previous week

MoM - Month Over Month - indicators for comparing the results of the* last full month* and previous full month

YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year

MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year

MS - Market Share - (Brand Sales / Category Sales)*100%

Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%

Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)

Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%

Each category is created specifically for each brand and includes the brand and its competitors

The list of competitors can be found in the subsection "MS of competitors" in sections for each brand

VIPROSAL

VALUE & VOLUME DYNAMICS

VOLUME

VALUE

MS VOLUME

MS VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "VIPROSAL"

SKU #1

## [1] "VIPROSAL B UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "VIPROSAL B UNGUENT FOR EXT USE 50 G #1"

SKU #3

## [1] "VIPROSAL B UNGUENT FOR EXT USE 75 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "VIPROSAL"

SKU #1

## [1] "VIPROSAL B UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "VIPROSAL B UNGUENT FOR EXT USE 50 G #1"

SKU #3

## [1] "VIPROSAL B UNGUENT FOR EXT USE 75 G #1"

MS OF COMPETITORS: VIPROSAL COMPETITORS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

KAPSIKAM

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "KAPSIKAM"

SKU #1

## [1] "KAPSIKAM UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "KAPSIKAM UNGUENT FOR EXT USE 50 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "KAPSIKAM"

SKU #1

## [1] "KAPSIKAM UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "KAPSIKAM UNGUENT FOR EXT USE 50 G #1"

MS OF COMPETITORS: KAPSIKAM COMPETITORS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

MILDRONATE

VALUE & VOLUME DYNAMICS

VOLUME

VALUE

MS VOLUME

MS VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "MILDRONATE"

SKU #1

## [1] "MILDRONATE CAPS 250 MG #20"

SKU #2

## [1] "MILDRONATE CAPS 250 MG #40"

SKU #3

## [1] "MILDRONATE CAPS 500 MG #30"

SKU #4

## [1] "MILDRONATE CAPS 500 MG #60"

SKU #5

## [1] "MILDRONATE CAPS 500 MG #90"

TRPS vs SALES (weekly)

Total Sales

## [1] "MILDRONATE"

SKU #1

## [1] "MILDRONATE CAPS 250 MG #20"

SKU #2

## [1] "MILDRONATE CAPS 250 MG #40"

SKU #3

## [1] "MILDRONATE CAPS 500 MG #30"

SKU #4

## [1] "MILDRONATE CAPS 500 MG #60"

SKU #5

## [1] "MILDRONATE CAPS 500 MG #90"

MS OF COMPETITORS: CARDIOLOGICAL PREPARATIONS BASED ON MELDONIUM

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

SULFARGIN

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "SULFARGIN"

SKU #1

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 15 G #1"

SKU #2

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 50 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "SULFARGIN"

SKU #1

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 15 G #1"

SKU #2

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 50 G #1"

MS OF COMPETITORS: TREATMENT OF WOUNDS AND BURNS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

APILAC

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "APILAC"

SKU #1

## [1] "APILAC TABS 10 MG #25"

SKU #2

## [1] "APILAC TABS 10 MG #50"

TRPS vs SALES (weekly)

Total Sales

## [1] "APILAC"

SKU #1

## [1] "APILAC TABS 10 MG #25"

SKU #2

## [1] "APILAC TABS 10 MG #50"

MS OF COMPETITORS: APILAC

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

REFERENCE

[RUS] ОБОЗНАЧЕНИЯ

WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели

MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца